Why 'Dear [First Name]' isn't personalization
Here’s why token-based marketing falls short and how to use AI and lifecycle strategy to make every message truly relevant.
Janelle P
Content Marketing Manager
Automation
Explore marketing automation strategies to engage customers through email, push, in-app, and SMS.
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Janelle P
Content Marketing Manager
Molly Evola
Sr. Content Marketing Manager
Janelle P
Content Marketing Manager
Mark Robbins
Developer Advocate
Naomi West
Sr. Product Marketing Manager
Naomi West
Sr. Product Marketing Manager
Janelle P
Content Marketing Manager
Molly Evola
Sr. Content Marketing Manager
Molly Evola
Sr. Content Marketing Manager
Molly Evola
Sr. Content Marketing Manager
Janelle P
Content Marketing Manager
Molly Evola
Sr. Content Marketing Manager
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