Customer data

Learn how to integrate and utilize first-party data for personalization and growth.

Texas state flag overlaid on top of the Texas state silhoutte

Privacy and security

Texas SMS marketing law SB140: Your guide to compliance

Texas changed the SMS marketing game with SB140—and non-compliance could cost you $500 per text message. Here's everything you need to know to protect your business and keep your campaigns running smoothly.

Savannah White

Savannah White

Marketing Communications Manager

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Personalization

State of the AI Marketer 2025: Insights from innovators

Janelle P

Janelle P

Content Marketing Manager

Customer.io launches MCP server to integrate with AI tools

Customer.io's MCP server: Your new automation superpower

Naomi West

Naomi West

Sr. Product Marketing Manager

European Accessibility Act

Privacy and security

European Accessibility Act: Email marketers, don't wait until June 28th

Naomi West

Naomi West

Sr. Product Marketing Manager

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What is data activation?

What is data activation? How to turn intel into insight

Matt Johnson

Matt Johnson

Sr. Product Marketing Manager

Create your own Spotify Wrapped campaign

Personalization

How to create your own Spotify Wrapped campaign

Molly Murphy

Molly Murphy

Sr. Product Marketing Manager

Product recommendations with Customer.io

Personalization

Tailor product recommendations for every industry

Jess Cvija

Jess Cvija

Customer Success Manager

Activate your CRM

Activate your CRM: Power personalized messaging with Salesforce data

Cameron HayGlass

Cameron HayGlass

Sr. Product Manager

Black Friday campaigns with Shopify

How to create Black Friday campaigns with Shopify and Customer.io

Jess Cvija

Jess Cvija

Customer Success Manager

Use cases for custom objects

Personalization

10 incredibly powerful marketing use cases for custom objects

Matt Johnson

Matt Johnson

Sr. Product Marketing Manager

10 Salesforce use cases

10 Salesforce use cases for personalized messaging

Customer.io team

Customer.io team

First-party data era

Privacy and security

We're (still) in the first-party data era

Matt Johnson

Matt Johnson

Sr. Product Marketing Manager

Advertising without cookies

Privacy and security

Advertising without cookies: What you need to know

Matt Johnson

Matt Johnson

Sr. Product Marketing Manager

Guide to HIPAA-compliant customer engagement

Privacy and security

Guide to HIPAA-compliant customer engagement

Customer.io team

Customer.io team

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Personalization

Email personalization gone wrong (and how to fix it)

Molly Murphy

Molly Murphy

Sr. Product Marketing Manager

Developer’s guide to custom objects

Personalization

The developer’s guide to custom objects

Matt Johnson

Matt Johnson

Sr. Product Marketing Manager

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